Roughly one-third of Oxford County residents are without dental benefits. For some families, this can be a big struggle, but help is available. The Oxford County Public Health Dental Services (Oxford County) works to improve oral health by increasing awareness for dental programs and resources.
As part of their Oral Health Month social media initiative, Oxford County used Facebook and Twitter to share tips, tricks and guidelines for healthy lifestyle changes that can help reduce the risk of oral disease. They encouraged residents to share pictures of a paper smile called “smiley” on Facebook as a way to help spread their message.
In addition to social media, the team conducted media outreach, engaged in public speaking events and encouraged word-of-mouth sharing.